Digital Analytics, Manager (Sr)
Marietta, GA
Full-time
MDI Group has an excellent opportunity for a seasons professional with expertise in Digital Analytics. This is a direct hire role that is bonus eligible. n this role, you will lead all digital analytics efforts in all channels:
What You Will Be Doing:
- Lead, develop, and mentor analytics team members to support ongoing Digital initiatives across the enterprise
- Produce and present analysis and recommendations for Digital Leadership Team and other key stakeholders to increase e-commerce traffic, conversion, and revenue.
- Manage data gathering across a variety of platforms
- Drive digital analytics best practices and standards within the organization, including dashboards, reporting, and KPIs.
- Enterprise wide strategy leadership to support data tracking and aggregation within Adobe Analytics
- Review and update digital standards and policies.
Must Haves:
- Bachelor’s degree or equivalent work experience
- 7 years of broad B2B and B2C digital analytics experience
- Hands on experience utilizing Adobe and / or Google Analytics
- Experience leading an analytics team and setting standards / goals
- Experience with a variety of digital software packages for ecommerce, content management, analytics, testing and optimization, CRM and others.
Preferred:
- Experience with statistical software tools (Azure ML, SPSS, SAS) and relevant languages (SQL, Python, R)
Submit your resume to MDI Group today! Contact:
Kaci Railey
krailey@mdigroup.com